Notes from the Manager
I’m being purposefully vague about the numbers here, because the reality is a little more complicated than even my wordiest strips could possibly cover. Roger Ebert explains it in pretty general terms here, but the gist of it is, the lion’s share of the ticket price goes to the film distributor for new releases. Over time, that percentage gets bigger, but of course, attendance for most films is pretty front-loaded.
That’s why candy, popcorn, and soda cost so damned much at movie theaters: it’s where they make their profit. So the point Jason is making here is that rather than show a movie they know will sell, maybe, ten tickets, they spend a few hundred extra on renting an old film print (or “virtual print”) that hopefully a hundred people or so will want to see, making a small profit (or more likely breaking even) on the film rental, but adding to the concessions sales in the process. (It’s worth noting that the general manager of a theater — i.e. Norma — also gets bonuses based on concessions sales.)
Anyway. See you Monday!
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Wednesday, September 3, 2014
I just purchased a new shipping module for The Multiplex Store that gives me more flexibility in setting shipping and handling costs, so US customers will see much better rates on all (physical) items in the Multiplex Store. If any of you guys in the US balked at the shipping costs before, be sure to check them out now.
Books are $5 for the first one then $1.50 per additional book (rather than $5 per book), saving you $3.50 if you order two books. T-shirts are now $4 for the first shirt (any size) and $1.50 per additional shirt. And sketches and other artwork are also $4 for the first item, then $1 per additional item.
Rates for international customers are unchanged; I still use USPS First Class International’s rates as they are quoted by the USPS without any additional markup.
Now is as good as any to pick up that copy of Multiplex: There and Back Again!
Other Recent Posts
- Trailer Watch: The Theory of Everything trailer
- Trailer Watch: Mad Max: Fury Road Comic-Con First Look trailer
- Trailer Watch: Gone Girl trailer #2
- Somerville Theatre Midnight Specials film series
- Trailer Watch: Studio Ghibli’s When Marnie Was There teaser trailer
- Trailer Watch: Bill Murray in St. Vincent
- Multiplex is now in Comic Chameleon!
- “Duet” by Glen Keane
- “The Gunfighter” by Eric Kissack and Kevin Tenglin
- Turtle Power (and other things)